Topic
Behavior tracking
4 articles on behavior tracking for home service contractors.
Feb 19, 2026
Avoiding $10,000 Mistakes in Paid Ads Tracking
The average HVAC company spends $2,000-5,000/month on Google Ads. Without conversion tracking, you have no idea which keywords generate jobs and which ones burn cash.
Feb 19, 2026Essential Conversion Optimization Stack for Home Services
Four layers of tracking tools that tell you what's happening on your website, why visitors leave, and who they are. Setup takes under two hours. Starts at $0.
Feb 19, 202617 Website Tracking and Behavior Analytics Tools for Home Service Companies (Free to Paid)
Every tracking and analytics tool worth using for HVAC, plumbing, and roofing websites - from free heatmaps to visitor identification. Prices, features, and what actually matters for contractors.
Feb 19, 2026The Real Reason Your Home Service Website Gets Traffic But Zero Calls: A Behavior Tracking Breakdown
HVAC companies pay $5.31 per click. If your phone isn't ringing, behavior tracking shows exactly where the breakdown is happening. Here's what to look for.