Marketing automation
13 articles on marketing automation for home service contractors.
Instagram Automatic Post: A Contractor's Time-Saving Guide
Learn how to set up an Instagram automatic post workflow for your contracting business. Save time, stay consistent, and book more jobs. A practical guide.
Jun 6, 2026Effective HVAC Text Marketing Strategies for 2026
SMS hits a 98% open rate vs 21% for email and 90% of texts get read within 3 minutes. Here is the seasonal HVAC SMS playbook for tune-ups, freeze advisories, and replacement nurture that stays compliant with 2026 carrier rules.
Jun 5, 2026Effective Email Marketing Strategies for Contractors
Home service email lists open at 28-35%, double the SaaS average. Here's what to send, which platform to buy, and how to turn one campaign into $4,000 in a week.
Jun 5, 2026GoHighLevel Pricing Overview for 2026: Key Plans and Costs
GoHighLevel's lowest published plan is $97/month. The real all-in cost for a contractor running SMS, email, and the AI Employee add-on lands closer to $250-$450/month before any agency markup.
Jun 5, 2026GoHighLevel vs Jobber: Key Differences for Contractors
GoHighLevel and Jobber get compared head-to-head all the time, but they barely overlap. GHL wins new jobs, Jobber runs the ones you already booked. Here's the honest breakdown and what most contractors actually spend running both.
Jun 5, 2026Text Marketing for Contractors: The SMS Playbook That Books Jobs
SMS averages a 45% response rate versus 6% for email. Here is how home service contractors build a text marketing program that stays compliant, dodges the spam folder, and turns texts into booked jobs.
Jun 4, 2026Marketing Automation for Contractors: What Actually Moves Booked Jobs
Most contractor marketing automation gets sold as software. It's actually a workflow. Here's what to automate, what to leave alone, and what the spend looks like at HVAC and plumbing scale.
Apr 3, 2026How to Get Google Reviews on Autopilot: The System That Works for Contractors
81% of consumers use Google reviews to pick a contractor. The exact autopilot system that gets you reviews without chasing customers.
Mar 30, 2026Top Automation Mistakes Contractors Make and How to Avoid
Bad automations drive away customers. A plumber lost 14 Google reviews in one month from over-automated follow-ups. Here's what to automate and what to leave alone.
Mar 30, 2026GoHighLevel: The Ultimate CRM & Marketing for Contractors
Contractors are using an agency marketing tool as their all-in-one CRM + marketing platform for $97/month. Here's how to set up GoHighLevel as a follow-up machine.
Jan 26, 2026Jobber vs GoHighLevel for Marketing Automation
Jobber handles field service operations while GoHighLevel handles marketing automation. Here's when to use each, when to use both, and what contractors actually need.
Jan 26, 2026Marketing Automation for Contractors: Top Options Compared
Marketing automation for contractors compared by speed-to-lead, reviews, re-engagement, pricing, and which workflows home service companies actually need.
Jan 26, 2026Zapier Automations Every Contractor Needs
Connect your home service tools with Zapier automations that actually save time. Lead capture, review requests, follow-ups, and team notifications - here's what to set up first.